You’ll learn how 360Brew is reshaping visibility on LinkedIn, why Company Pages must become the backbone of your strategy, and how employee advocacy works best when aligned through the Power of Two framework.
If you want clarity, consistency, and real business impact from LinkedIn — this episode is your playbook.
Key moments in this episode -
00:00 – LinkedIn Strategy Reset for 2026
01:10 – What’s Changed in the LinkedIn Algorithm (360Brew)
02:45 – LinkedIn Becoming Pay-to-Play for B2B Brands
03:45 – Gen Z Growth and Crowding on LinkedIn
05:00 – Why AI Tools Won’t Fix Weak LinkedIn Strategy
06:50 – Going Back to LinkedIn Marketing Fundamentals
08:15 – Fixing Your LinkedIn Profile and Company Page Signals
09:55 – Why the LinkedIn Company Page Is Your Strategy Backbone
11:45 – Making Your LinkedIn Company Page Active and Visible
13:10 – Employee Advocacy and the Power of Two on LinkedIn
14:40 – Training Employees for Better LinkedIn Content
16:00 – Why Narrow Positioning Wins on LinkedIn in 2026
17:20 – Building Systems for Scalable LinkedIn Growth
18:30 – What’s Coming Next in the LinkedIn Playbook Series
#LinkedIn #b2bmarketing #b2bmarketingstrategy