Michelle J Raymond

Social Media for B2B
Growth Podcast

Everything you need to know to get the most out of Social Media to grow your business. The show covers Social Selling, Branding, Content Creation, Thought Leadership and Employee Advocacy.

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Latest Episodes

Why No One Follows Your LinkedIn Page (What to Do About It)
May 13, 2025x
175
22:1820.87 MB

Why No One Follows Your LinkedIn Page (What to Do About It)

Struggling to grow your LinkedIn Company Page? In this episode, LinkedIn strategist Michelle J Raymond shares the top four reasons your Page isn’t gaining traction. From lack of strategy to inconsistent content, and what to do to finally see results. Discover how B2B businesses can get back on trac...

Standing Out on LinkedIn Isn't Actually That Hard (Here's How)
May 05, 2025x
174
18:5417.76 MB

Standing Out on LinkedIn Isn't Actually That Hard (Here's How)

Want to stand out on LinkedIn without resorting to gimmicks? In this episode, Michelle J Raymond shares a simple, practical framework to help B2B marketers discover what makes them different and why it matters. Key moments in this episode -  00:00 - Why being different matters on LinkedIn 01:3...

I Was Wrong About LinkedIn Video. It ACTUALLY Works for B2B Marketing
April 24, 2025x
173
19:0417.91 MB

I Was Wrong About LinkedIn Video. It ACTUALLY Works for B2B Marketing

LinkedIn short form video is it a trend or game-changer for B2B brands? Michelle J Raymond reveals why she changed her mind and now believes LinkedIn is the most underrated video platform for business. In this episode, you'll get the facts, the strategy, and the tools to decide if LinkedIn video is...

Michelle J Raymond

Listen in to my conversations with the best of the best on LinkedIn™️.

I've spent two decades in B2B sales, eight of these years as a specialist social seller and community builder on LinkedIn. If you want your business to grow you need to join me as I discuss the latest strategies for B2B growth. 

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The Top Episodes

Featured Episodes

Why No One Follows Your LinkedIn Page (What to Do About It)

Why No One Follows Your LinkedIn Page (What to Do About It)

Why No One Follows Your LinkedIn Page (What to Do About It)
Why No One Follows Your LinkedIn Page (What to Do About It)
22:18
Standing Out on LinkedIn Isn't Actually That Hard (Here's How)
Standing Out on LinkedIn Isn't Actually That Hard (Here's How)
18:54
I Was Wrong About LinkedIn Video. It ACTUALLY Works for B2B Marketing
I Was Wrong About LinkedIn Video. It ACTUALLY Works for B2B Marketing
19:04
Why No One Engages with Your LinkedIn Content (Do This Instead)
Why No One Engages with Your LinkedIn Content (Do This Instead)
17:52
Behind the Scenes of My P.A.G.E Advocacy Tour
Behind the Scenes of My P.A.G.E Advocacy Tour
21:33
How to Sell on LinkedIn Without Being Salesy
How to Sell on LinkedIn Without Being Salesy
11:48
What Makes an Awesome LinkedIn B2B Marketer
What Makes an Awesome LinkedIn B2B Marketer
12:17
How To Use LinkedIn to Land Speaking Gigs (+Get Invited Back!)
How To Use LinkedIn to Land Speaking Gigs (+Get Invited Back!)
14:35
LinkedIn Commenting - Too Much or Not Enough?
LinkedIn Commenting - Too Much or Not Enough?
16:37
LinkedIn New Features - The 6 Most Important Ones
LinkedIn New Features - The 6 Most Important Ones
13:20

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What People Are Saying

Apple Podcasts
FINALLY advice for LinkedIn pages

Most LinkedIn advice is geared toward individuals, so as soon as I found this gem of a podcast, I mowed through a dozen episodes in a week. Already overhauled my client’s social strategy and feel excited about social media for the first time in years!

Apple Podcasts
LinkedIn Expert

Michelle is going to be speaking at Uplift Live in March this wise and I’m excited to learn from her and have started subscribing to the podcast ahead of the conference. I haven’t been disappointed. I like the short sharp focus and tips. As a LI trainer myself some of it I know already but it is really good to have a r...

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Apple Podcasts
Fabulous! Informative!

I found this podcast today and thought it may be like many others - lots of sell and not a lot of content but this is very practical. Good content and I found the first podcast of 2024 discussing relevant 2023 podcasts to be very useful. I have subscribed and look forward to catching up with previous podcasts as well ...

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Apple Podcasts
GOLD!!!

actionable, on point and fun. michelle makes linkedin accessible and fun for me. highly recommend (oh and her advice works wonders for my b2c business and my personal page as well!)

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