About Our Podcast

The Social Media for B2B Growth podcast is hosted by international LinkedIn™️ Expert Michelle J Raymond. Each week the show covers the many different ways social media and LinkedIn™️ in particular can be used to grow B2B businesses. 

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Michelle J Raymond

The Only Social Media for Growth B2B Podcast You Want To Listen To

Recent Episodes

Listen in to these experts share practical insights you can implement today.

  • All
  • thought leadership
  • linkedin branding
  • linkedin content tips
  • b2b community
  • b2b sales
Why No One Follows Your LinkedIn Page (What to Do About It)
May 13, 2025x
175
22:1820.87 MB

Why No One Follows Your LinkedIn Page (What to Do About It)

Struggling to grow your LinkedIn Company Page? In this episode, LinkedIn strategist Michelle J Raymond shares the top four reasons your Page isn’t gaining traction. From lack of strategy to inconsistent content, and what to do to finally see results. Discover how B2B businesses can get back on trac...

Standing Out on LinkedIn Isn't Actually That Hard (Here's How)
May 05, 2025x
174
18:5417.76 MB

Standing Out on LinkedIn Isn't Actually That Hard (Here's How)

Want to stand out on LinkedIn without resorting to gimmicks? In this episode, Michelle J Raymond shares a simple, practical framework to help B2B marketers discover what makes them different and why it matters. Key moments in this episode -  00:00 - Why being different matters on LinkedIn 01:3...

I Was Wrong About LinkedIn Video. It ACTUALLY Works for B2B Marketing
April 24, 2025x
173
19:0417.91 MB

I Was Wrong About LinkedIn Video. It ACTUALLY Works for B2B Marketing

LinkedIn short form video is it a trend or game-changer for B2B brands? Michelle J Raymond reveals why she changed her mind and now believes LinkedIn is the most underrated video platform for business. In this episode, you'll get the facts, the strategy, and the tools to decide if LinkedIn video is...

Our Podcast Team

This is brought to you each week by the B2B Growth Co team - Michelle + Lil

Host

Michelle J Raymond

Show Co-Ordinator

Lil Abboud

Reviews

What the people say about us

Apple Podcasts
FINALLY advice for LinkedIn pages

Most LinkedIn advice is geared toward individuals, so as soon as I found this gem of a podcast, I mowed through a dozen episodes in a week. Already overhauled my client’s social strategy and feel excited about social media for the first time in years!

Apple Podcasts
LinkedIn Expert

Michelle is going to be speaking at Uplift Live in March this wise and I’m excited to learn from her and have started subscribing to the podcast ahead of the conference. I haven’t been disappointed. I like the short sharp focus and tips. As a LI trainer myself some of it I know already but it is really good to have a r...

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Apple Podcasts
Fabulous! Informative!

I found this podcast today and thought it may be like many others - lots of sell and not a lot of content but this is very practical. Good content and I found the first podcast of 2024 discussing relevant 2023 podcasts to be very useful. I have subscribed and look forward to catching up with previous podcasts as well ...

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