About Our Podcast
The Social Media for B2B Growth podcast is hosted by international LinkedIn™️ Expert Michelle J Raymond. Each week the show covers the many different ways social media and LinkedIn™️ in particular can be used to grow B2B businesses.
The Only Social Media for Growth B2B Podcast You Want To Listen To
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Recent Episodes
Listen in to these experts share practical insights you can implement today.
- All
- linkedin branding
- thought leadership
- linkedin content tips
- b2b community
- b2b sales
The LinkedIn Plot Twists That Will Shape B2B Marketing in 2026
LinkedIn changed the rules in 2025 — fast, unexpectedly, and without warning. In this episode, host Michelle J Raymond breaks down the five major plot twists every B2B marketer needs to understand before planning their 2026 LinkedIn strategy. Key moments in this episode - 00:00 — The wild ...
LinkedIn Company Pages in 2026. What Every B2B Marketer Needs to Know
B2B Marketers are feeling the impact of changes to LinkedIn Company Pages in 2025. Declining reach, falling engagement, confused stakeholders, and pressure to “just make the Page work.” In this episode, Michelle J Raymond sits down with Zoe Bermant to break down what every B2B marketer needs to know...
Expert Ghostwriter Reveals Why Your LinkedIn Posts Don't Convert
Why your LinkedIn posts don’t convert and how to fix them. In this episode, we break down the “beige content” problem, why marketers chase likes instead of leads, and the copywriting frameworks that turn LinkedIn content into real B2B conversions. Perfect for anyone looking for higher-impact posts, ...
Our Podcast Team
This is brought to you each week by the B2B Growth Co team - Michelle + Lil
Host
Michelle J Raymond
Show Co-Ordinator
Lil Abboud
Reviews
What the people say about us
FINALLY advice for LinkedIn pages
Most LinkedIn advice is geared toward individuals, so as soon as I found this gem of a podcast, I mowed through a dozen episodes in a week. Already overhauled my client’s social strategy and feel excited about social media for the first time in years!
LinkedIn Expert
Michelle is going to be speaking at Uplift Live in March this wise and I’m excited to learn from her and have started subscribing to the podcast ahead of the conference. I haven’t been disappointed. I like the short sharp focus and tips. As a LI trainer myself some of it I know already but it is really good to have a r...
Read MoreFabulous! Informative!
I found this podcast today and thought it may be like many others - lots of sell and not a lot of content but this is very practical. Good content and I found the first podcast of 2024 discussing relevant 2023 podcasts to be very useful. I have subscribed and look forward to catching up with previous podcasts as well ...
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