Episodes

LinkedIn Newsletters vs Email Newsletters. Which One Wins for B2B?
February 12, 2025x
162
19:2018.15 MB

LinkedIn Newsletters vs Email Newsletters. Which One Wins for B2B?

Should you set up a LinkedIn newsletter or an email newsletter for your business? Let's look at the pros and cons of each and explore another option you may not have thought about. Subscribe to my newsletter - https://b2bgrowthco.com/newsletter/ Key moments in this episode -  00:00 Linked...

LinkedIn Polls - The Secret Sales Tool Hiding in Plain Sight
February 05, 2025x
161
14:4513.92 MB

LinkedIn Polls - The Secret Sales Tool Hiding in Plain Sight

Let's explore the underutilised potential of LinkedIn Polls for B2B businesses to gain market intelligence, increase engagement and drive business growth. Key moments in this episode -  00:00 Why LinkedIn Polls 03:29 The Power of LinkedIn Polls 05:06 Structuring Winning LinkedIn Polls 09:18 Co...

How to Grow LinkedIn Company Page Followers Fast
January 29, 2025x
160
18:1617.13 MB

How to Grow LinkedIn Company Page Followers Fast

Learn why having the most LinkedIn Company Page followers can set your brand apart by establishing social proof, credibility, and industry leadership. Discover how to transform your company's presence on LinkedIn, attract new followers, and engage your audience better. Key moments in this episode &...

2025 LinkedIn Trends Every B2B Marketer Needs To Know
January 21, 2025x
159
14:5414.06 MB

2025 LinkedIn Trends Every B2B Marketer Needs To Know

The top three LinkedIn trends B2B marketers need to know for 2025. Learn how to navigate LinkedIn's evolving landscape and make the most of these trends to enhance your B2B marketing strategy. Key moments in this episode: 00:00 Introduction to Key LinkedIn Trends 02:36 The Pros and Cons of AI on Li...

Have You Lost the LinkedIn Lovin' Feeling?
January 15, 2025x
158
11:4611.19 MB

Have You Lost the LinkedIn Lovin' Feeling?

If you haven't quite found your excitement for getting started on LinkedIn in 2025, this episode is for you.  Key moments in this episode: 00:00 Reignite Your LinkedIn Passion 00:27 Understanding the LinkedIn Blues 03:55 Strategies to Clean Up Your Feed 05:59 Review and Bui...

2024 Reflections: Growth, Gratitude, and Big Wins on LinkedIn
December 22, 2024x
157
12:2311.76 MB

2024 Reflections: Growth, Gratitude, and Big Wins on LinkedIn

Use this episode as your inspiration to stop and think about what you achieved on LinkedIn in 2024. You might realise you have come much further than you give yourself credit.  Key moments in this episode: 00:00 Reflecting on 2024: A Year in Review 01:11 Overcoming Challenges 02:09 150 Episodes and...

Brand Partnerships on LinkedIn - 2025 Growth Strategy
December 17, 2024x
156
32:2030.02 MB

Brand Partnerships on LinkedIn - 2025 Growth Strategy

Brand partnerships on LinkedIn sure are causing a buzz. Whether you are a LinkedIn creator or a brand looking to partner with them, this episode is for you.  Key moments in this episode: 00:00 Introduction and Guest Welcome 01:01 Understanding Brand Partnerships 04:56 Choosing t...

LinkedIn New Features Signal Big Changes for 2025 - Are You Ready?
December 10, 2024x
155
16:1015.21 MB

LinkedIn New Features Signal Big Changes for 2025 - Are You Ready?

LinkedIn new features include significant changes to LinkedIn audio events, the introduction of LinkedIn Accelerate - AI ad campaigns, the option for Premium users to have rotating profile banners, and the ability to boost personal posts. Today's episode is sponsored by Metricool . Make sure to reg...

Goodbye Average LinkedIn Content. Hello Spectacular Content with Ann Handley
December 03, 2024x
154
36:0433.43 MB

Goodbye Average LinkedIn Content. Hello Spectacular Content with Ann Handley

How would you rate your LinkedIn content strategy's effectiveness? In a recent study, Less than a third (29%) called theirs extremely or very effective. So, let's ask Ann Handley how she would turn this around in 2025. Today's episode is sponsored by  Metricool . Make sure to register for a FR...