In this episode, our guest Gillian Whitney, will debunk these myths and reveal the truth about how LinkedIn Live can amplify your B2B outreach and engagement.
The key moments in this episode are:
00:00:00 - Introduction
00:01:35 - Why LinkedIn Live?
00:03:38 - Funny Moments on LinkedIn Live
00:06:42 - Embracing Imperfection in Live Streams
00:08:18 - Various Uses of LinkedIn Live for Businesses
00:13:23 - Pros and Cons of Going Live on LinkedIn
00:14:09 - Repurposing Live Streams
00:15:33 - Finding the Right Format
00:18:34 - Benefits of Having Guests
00:19:26 - Setting Employees up for Success
00:25:52 - Making Your Videos Stand Out
00:26:36 - The Power of Repurposing Content
00:27:44 - Tools for Content Repurposing
00:29:26 - Leveraging LinkedIn Live for Business Growth
00:30:59 - Conclusion and Appreciation
Connect with Gillian Whitney on LinkedIn - https://www.linkedin.com/in/gillianwhitney/
ABOUT MICHELLE J RAYMOND
Michelle J Raymond is an international LinkedIn B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn and let her know you are part of the community of podcast listeners.
Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/
B2B Growth Co offers LinkedIn Training for teams to build personal and business brands and a LinkedIn Profile Recharge service for Founders/CEOs.
Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins
LinkedIn for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://linkedinforb2bgrowthpodcast.com/
Subscribe to our LinkedIn for B2B Growth YouTube Channel - https://www.youtube.com/@LinkedInForB2BGrowth
#linkedinlive #b2b #linkedin


